Privacy Policy

Privacy Policy - Amit General Store

Privacy Policy

Last Updated: April 19, 2025

Welcome to Amit General Store (https://amitgeneralstore.com/).

At Amit General Store, we deeply value your privacy and are strongly committed to protecting your personal information. This Privacy Policy is designed to clearly and comprehensively explain how we collect, use, disclose, and safeguard your data when you visit our website or interact with our services. We aim to be transparent and ensure you understand your rights regarding your personal information.

By accessing or using our website, you signify your understanding and agreement with the terms outlined in this Privacy Policy. If you do not agree with any part of this policy, please refrain from using our website. Your continued use of our website after any changes to this policy are posted will constitute your acceptance of such changes.

1. Information We Collect

We collect different types of information to provide and improve our services to you. This includes:

1.1 Personal Information

This is information that can be used to directly or indirectly identify you. We may collect the following:

  • Identity Data: Your full name.
  • Contact Data: Your email address, phone number, shipping address, and billing address.
  • Payment Data: While we do not directly store your full payment details, we collect information necessary for processing payments through secure third-party payment gateways (e.g., transaction ID, payment method).
  • Order Data: Information about the products you purchase and your order history.
  • Account Data: If you create an account with us, we may collect your username and password (stored securely).
  • Communication Data: Records of your correspondence with us, including inquiries and customer service interactions.
  • Marketing and Communication Preferences: Your preferences for receiving marketing communications from us.

1.2 Non-Personal Information (Usage Data)

This is information that does not directly identify you. We may collect:

  • Technical Data: Your browser type and version, IP address, operating system, device information (e.g., device type, unique device identifiers), and internet service provider.
  • Browsing Data: Information about your activity on our website, including the pages you visit, the time and date of your visit, the duration of your visit on specific pages, referring website addresses, clickstream data, and search queries.
  • Cookies and Tracking Technologies Data: Information collected through cookies, web beacons, and similar tracking technologies (as detailed in Section 4).

2. How We Use Your Information

We use the collected data for various purposes, including:

  • Order Fulfillment and Management: Processing your orders, arranging for shipping, delivering products, managing your account, and providing customer support related to your purchases.
  • Website Improvement and Personalization: Analyzing website usage to understand user behavior, diagnose technical issues, improve our website design, content, and functionality, and personalize your browsing experience.
  • Customer Communication: Responding to your inquiries, requests, and feedback, and providing important updates related to your orders or our services.
  • Marketing and Promotions (with your consent): Sending you promotional emails, newsletters, and information about new products, special offers, or events that may be of interest to you. You will have the option to opt-out of these communications at any time.
  • Security and Fraud Prevention: Monitoring website activity, detecting and preventing fraudulent transactions, protecting our systems and users from unauthorized access, and ensuring the security of your payment information.
  • Legal Compliance: Complying with applicable laws, regulations, legal processes, or government requests.
  • Business Operations and Analytics: Conducting data analysis, research, and reporting to improve our business operations, understand customer trends, and develop new products and services.

3. How We Share Your Information

We are committed to protecting your personal information and do not sell or rent it to third parties for their direct marketing purposes. However, we may share your information in the following limited circumstances:

  • Service Providers: We share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you. These providers include payment processors (e.g., for secure transaction processing), shipping companies (for order delivery), IT support services (for website maintenance and security), marketing and analytics providers (to help us understand and improve our marketing efforts and website usage), and other essential service providers. We have contracts with these providers to ensure they protect your information in accordance with this Privacy Policy and applicable laws.
  • Legal Authorities: We may disclose your personal information to law enforcement agencies, government bodies, regulatory authorities, or other third parties if we are required to do so by law, legal process (such as a court order or subpoena), or if we believe in good faith that such disclosure is necessary to:
    • Protect our rights, property, or safety, or the rights, property, or safety of others.
    • Investigate and address potential violations of our Terms of Service or this Privacy Policy.
    • Detect, prevent, or otherwise address fraud, security, or technical issues.
  • Business Transfers: In the event of a merger, acquisition, sale of all or a portion of our assets, bankruptcy, or other corporate reorganization, your personal information may be transferred to the acquiring entity or third party as part of the transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or control of your personal information.
  • With Your Consent: We may share your personal information with third parties for other purposes with your explicit consent.

4. Cookies and Tracking Technologies

We use cookies, web beacons, and other tracking technologies to enhance your browsing experience, analyze website traffic patterns, remember your preferences (e.g., language settings, items in your shopping cart), and personalize content.

  • Cookies: These are small text files that are placed on your computer or mobile device when you visit our website. They help us recognize you and remember certain information about your visit.
  • Web Beacons (Pixel Tags): These are small electronic images (also called "clear GIFs" or "single-pixel GIFs") that may be embedded in our web pages and emails. They can be used to track user activity, count visits, understand email engagement, and measure the effectiveness of our marketing campaigns.

You have the ability to control the use of cookies through your browser settings. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. However, please note that disabling cookies may affect the functionality and features of our website, and some parts of the site may not work properly.

We may use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a longer period). We may also use first-party cookies (set by our website) and third-party cookies (set by third-party service providers, such as analytics providers).

By continuing to use our website without changing your browser settings, you consent to our use of cookies and similar technologies.

5. Data Security

We take the security of your personal information seriously and implement industry-standard technical and organizational measures designed to protect it from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

  • Secure Socket Layer (SSL) encryption: To protect the transmission of sensitive information (such as payment details) between your browser and our servers.
  • Regular security assessments and vulnerability scanning: To identify and address potential security risks.
  • Access controls: Limiting access to your personal information to authorized personnel who need it to perform their job duties.
  • Data encryption at rest: For sensitive data stored on our systems.
  • Firewalls and intrusion detection systems: To prevent unauthorized access to our network and systems.

While we strive to use commercially acceptable means to protect your personal information, please understand that no method of online transmission or electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your data.

6. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to provide you with our services, comply with our legal obligations, resolve disputes, and enforce our agreements. The specific retention period may vary depending on the type of information and the applicable legal requirements.

Generally, we will retain your order history and related personal information for a reasonable period after your last purchase to facilitate customer service and comply with accounting and tax regulations. If you have an account with us, we will typically retain your account information as long as your account is active or as needed to provide you with our services.

When we no longer need your personal information, we will securely dispose of it in accordance with our data retention policies and applicable laws.

7. Your Rights Regarding Your Personal Information

Depending on your location and applicable data protection laws, you may have certain rights regarding your personal information. These rights may include:

  • Right to Access: You have the right to request access to the personal information we hold about you and to receive a copy of it.
  • Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
  • Right to Erasure (Right to be Forgotten): In certain circumstances, you have the right to request that we delete your personal information.
  • Right to Restriction of Processing: You have the right to request that we restrict the processing of your personal information in certain situations.
  • Right to Data Portability: You have the right to receive the personal information you have provided to us in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
  • Right to Object: You have the right to object to the processing of your personal information in certain circumstances, such as for direct marketing purposes.
  • Right to Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of processing based on consent before its withdrawal.
  • Right to Lodge a Complaint: You have the right to lodge a complaint with a data protection authority if you believe that our processing of your personal information infringes applicable data protection laws.

To exercise any of these rights, please contact us using the contact information provided in Section 9. We may require you to verify your identity before responding to your request. We will respond to your request within the timeframes required by applicable law.

8. Third-Party Links

Our website may contain links to other websites that are not operated by us. These third-party sites have their own privacy policies, and we are not responsible for their privacy practices or the content of their websites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children’s Privacy

Our services are not intended for children under the age of 12. We do not knowingly collect personal information from children under 12. If we become aware that we have collected personal information from a child under 12 without verifiable parental consent, we will take steps to delete that information as quickly as possible. If you are a parent or guardian and believe that your child under 12 has provided us with personal information, please contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the features of our website and services. The latest version of the Privacy Policy will always be posted on this page with the "Last Updated" date clearly indicated at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Significant changes to this policy will be communicated more prominently, such as through a notice on our website or via email, where appropriate. Your continued use of our website after the posting of any revised Privacy Policy constitutes your acceptance of the updated terms.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal data, please do not hesitate to contact us:

  • Email: mail@amitgeneralstore.com
  • Phone: +91-8477909090
  • Address:
    AMIT GENERAL STORE
    MAHESHWARI PANCHAYTI MANDIR,
    MISHRAN STREET, KHALAPAR,
    SAHARANPUR (U.P.)

Thank you for trusting Amit General Store with your shopping needs!

This Privacy Policy is effective as of the date stated above.